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    • Spring
      • video

        Finding the Flow from Kansai to Kochi

        Shikoku’s many mountains, valleys and proximity to the ocean has made it a hidden gem for rafting, kayaking and canyoning enthusiasts willing to take a step or two further from the Golden Route of Kyoto and Osaka.

        Solace and Giant Salamanders in Akiota

        Just beyond Hiroshima City is a tranquil outdoor destination home to some of Japan's last remaining oosanshouo, the elusive giant salamander.
        Kyoto Oni Trail Outdoor Japanvideo

        The Oni Trail: Hiking Coastal Kyoto

        The mystical oni is prevalent in Japanese children’s stories, usually as a way to scare kids straight. Adventure Travel Kyoto is shedding a new light on this folklore and developing a new hiking route in the countryside of Kyoto.
    • Summer
      • the nomad pasche family

        The World is Our Playground

        The Pasche family has been cycling and living out of a tent in remote corners of the planet for the past 13 years on four continents spanning 50 countries.
        adventure travel world summit in hokkaido

        Adventure Travel World Summit in Hokkaido

        The ATTA will host their first Adventure Travel World Summit in Asia in Hokkaido, Japan. We caught up with ATTA Director Shannon Stowell to find out more about the adventure travel industry and how it continues to grow and evolve.
        mead brewing in japan

        The Sweet Secrets of Brewing Mead

        Wander into the world of mead brewing and find yourself immersed in a fascinating journey spanning centuries and continents.
        the knights in white lycra

        The Knights in White Lycra

        Each year a group of cyclists head to the deep north towards Tohoku’s vast rice fields and coastal trails to help transform the lives of neglected children.
        sea to table yamagata

        Sea to Table in Yamagata

        An unforgettable way to intimately explore the Shonai Region in Yamagata is a culinary experience bringing bounty of the sea straight to your table.
    • Autumn
    • Winter
      • camp3 clubhouse madarao keith stubbs outdoor japanvideo

        CAMP3 Clubhouse in Madarao

        Keith Stubbs, a veteran in the snowboard industry, transitioned from rider to coach and instructor trainer for Snowboard Instruction New Zealand. After coaching in various Japanese resorts, he has established a permanent base in Madarao, outlining his plans for the area and future snowboard endeavors.
        shiretoko hokkaido outdoor japan

        New Horizons in Shiretoko

        During another epic powder season, two seasoned winter sports enthusiasts traded their snowboard bags for camera bags and traveled to Eastern Hokkaido to explore the frozen landscape and broaden their winter horizons.
        sayuri matsuhashi double role curling athlete japan outdoor

        Silent Resilience

        Curling athlete Sayuri Matsuhashi’s journey to the top of her sport is an inspiration to deaf athletes and women juggling their roles as mothers while also pursuing their professional dreams.
        ainu tour daniel moore outdoor japan hokkaido

        Heritage Hunting in Hokkaido

        Travelers venturing beyond Hokkaido's popular winter resorts will discover a land with a rich cultural and natural history, a proud indigenous people and a community striving to preserve their heritage.
        shizukuishi skiing snowboarding outdoor japan

        Shizukuishi

        Northern Honshu’s Iwate Prefecture, known for heavy snowfall, features Shizukuishi—a powder-rich resort area with views of Mt. Iwate. Snow enthusiasts seeking lesser-known gems can enjoy exceptional snow quality and uncrowded resorts, including Shizukuishi Ski Resort, Amihari Onsen Ski Resort, and Iwate Kogen Snow Park, offering affordability and traditional hospitality.
    • Near Tokyo
      • getting dirty in japan

        Getting Dirty in Japan

        “Getting Dirty in Japan” is about getting out of your comfort zone and into some exciting outdoor adventures and destinations in Japan.
    • Near Kyoto
    • All Regions
    • Article Map
    • Ocean and Beach
      • getting dirty in japan

        Getting Dirty in Japan

        “Getting Dirty in Japan” is about getting out of your comfort zone and into some exciting outdoor adventures and destinations in Japan.
    • River and Lake
      • ainu tour daniel moore outdoor japan hokkaido

        Heritage Hunting in Hokka...

        Travelers venturing beyond Hokkaido's popular winter resorts will discover a land with a rich cultural and natural history, a proud indigenous people and a community striving to preserve their heritage.
        getting dirty in japan

        Getting Dirty in Japan

        “Getting Dirty in Japan” is about getting out of your comfort zone and into some exciting outdoor adventures and destinations in Japan.
    • Mountain and Land
    • Sky
      • getting dirty in japan

        Getting Dirty in Japan

        “Getting Dirty in Japan” is about getting out of your comfort zone and into some exciting outdoor adventures and destinations in Japan.
    • Snow and Ice
      • camp3 clubhouse madarao keith stubbs outdoor japanvideo

        CAMP3 Clubhouse in Madarao

        Keith Stubbs, a veteran in the snowboard industry, transitioned from rider to coach and instructor trainer for Snowboard Instruction New Zealand. After coaching in various Japanese resorts, he has established a permanent base in Madarao, outlining his plans for the area and future snowboard endeavors.
        shiretoko hokkaido outdoor japan

        New Horizons in Shiretoko

        During another epic powder season, two seasoned winter sports enthusiasts traded their snowboard bags for camera bags and traveled to Eastern Hokkaido to explore the frozen landscape and broaden their winter horizons.
        sayuri matsuhashi double role curling athlete japan outdoor

        Silent Resilience

        Curling athlete Sayuri Matsuhashi’s journey to the top of her sport is an inspiration to deaf athletes and women juggling their roles as mothers while also pursuing their professional dreams.
        shizukuishi skiing snowboarding outdoor japan

        Shizukuishi

        Northern Honshu’s Iwate Prefecture, known for heavy snowfall, features Shizukuishi—a powder-rich resort area with views of Mt. Iwate. Snow enthusiasts seeking lesser-known gems can enjoy exceptional snow quality and uncrowded resorts, including Shizukuishi Ski Resort, Amihari Onsen Ski Resort, and Iwate Kogen Snow Park, offering affordability and traditional hospitality.
        togari onsen outdoor japan

        Northern Shinshu’s Secret Stash

        A weak yen, revenge travel, and excellent ski conditions have led to high demand, booking out popular resorts like Hakuba and Nozawa Onsen this year. Fortunately, lesser-known gems like Togari Onsen, near Nozawa Onsen and Madarao, offer charming alternatives for powder seekers.
    • Travel
      • Okinawa’s Treehouse Oasis

        Tucked away in the lush jungles of Okinawa is an eco-conscious retreat called Treeful Treehouse. This sustainable resort is an immersive experience that invites guests to reconnect with nature.
        video

        The Spirit of the Kuma Valley

        Travelers to Japan undoubtedly view sake as the traditional liquor of Japan. Histori-cally they wouldn’t be wrong, since Sudō Honke, the world’s oldest sake brewery (and one of the oldest companies in the world), was founded in 1141 in Ibaraki Prefecture, just north of Tokyo. However Southern Japan is home to another authentic Japanese spirit—shochu, which was first produced about 500 years ago, its roots firmly planted in Japan’s warmer southern climes.
        camp3 clubhouse madarao keith stubbs outdoor japanvideo

        CAMP3 Clubhouse in Madarao

        Keith Stubbs, a veteran in the snowboard industry, transitioned from rider to coach and instructor trainer for Snowboard Instruction New Zealand. After coaching in various Japanese resorts, he has established a permanent base in Madarao, outlining his plans for the area and future snowboard endeavors.
        shiretoko hokkaido outdoor japan

        New Horizons in Shiretoko

        During another epic powder season, two seasoned winter sports enthusiasts traded their snowboard bags for camera bags and traveled to Eastern Hokkaido to explore the frozen landscape and broaden their winter horizons.
        sayuri matsuhashi double role curling athlete japan outdoor

        Silent Resilience

        Curling athlete Sayuri Matsuhashi’s journey to the top of her sport is an inspiration to deaf athletes and women juggling their roles as mothers while also pursuing their professional dreams.
    • Food and Drinks
      • Okinawa’s Treehouse Oasis

        Tucked away in the lush jungles of Okinawa is an eco-conscious retreat called Treeful Treehouse. This sustainable resort is an immersive experience that invites guests to reconnect with nature.
        video

        The Spirit of the Kuma Valley

        Travelers to Japan undoubtedly view sake as the traditional liquor of Japan. Histori-cally they wouldn’t be wrong, since Sudō Honke, the world’s oldest sake brewery (and one of the oldest companies in the world), was founded in 1141 in Ibaraki Prefecture, just north of Tokyo. However Southern Japan is home to another authentic Japanese spirit—shochu, which was first produced about 500 years ago, its roots firmly planted in Japan’s warmer southern climes.
        camp3 clubhouse madarao keith stubbs outdoor japanvideo

        CAMP3 Clubhouse in Madarao

        Keith Stubbs, a veteran in the snowboard industry, transitioned from rider to coach and instructor trainer for Snowboard Instruction New Zealand. After coaching in various Japanese resorts, he has established a permanent base in Madarao, outlining his plans for the area and future snowboard endeavors.
        shiretoko hokkaido outdoor japan

        New Horizons in Shiretoko

        During another epic powder season, two seasoned winter sports enthusiasts traded their snowboard bags for camera bags and traveled to Eastern Hokkaido to explore the frozen landscape and broaden their winter horizons.
        sayuri matsuhashi double role curling athlete japan outdoor

        Silent Resilience

        Curling athlete Sayuri Matsuhashi’s journey to the top of her sport is an inspiration to deaf athletes and women juggling their roles as mothers while also pursuing their professional dreams.
    • Races and Events
      • sayuri matsuhashi double role curling athlete japan outdoor

        Silent Resilience

        Curling athlete Sayuri Matsuhashi’s journey to the top of her sport is an inspiration to deaf athletes and women juggling their roles as mothers while also pursuing their professional dreams.

        Winter News and Notes

        Check out the latest news and winter events held at ski resorts all over Japan in 2024!
        dd4d brewing

        DD4D Brewing

        In nearly e...

2022 Spring Races & Festivals

Onbashira Festival

One of Japan’s oldest and most dangerous festivals is held once every six years. Sixteen enormous trees are selected, and brought down from the forest as villagers ride down steep, 27-degree slopes, carry them across a frigid river and then raise them up as sacred pillars placed in each corner of Suwa shrines.  

When: Yamadashi: Apr. 2-4, 8-10; Satobiki: May 3-5, 14-16 
Where: Suwa, Shimosuwa and Chino, Nagano

Hiraodai Trail

Challenge yourself on either the long (40-kilometer) or short (17-kilometer) course in Fukuoka’s mountains.

When: Apr. 17
Where: Kita-Kyushu, Fukuoka 

Ultra-Trail Mt. Fuji

This 100-mile course along mountain trails, local footpaths and forest roads around the foothills of Mt. Fuji is a great way to experience the natural beauty and culture around Japan’s most famous mountain.

When: Apr. 22-24
Where: Fuji, Shizuoka / Fujiyoshida, Yamanashi

Setouchi Island Trail

Combine a trip to the Setouchi Triennale with this fun island trail run on the pristine Kamikamari Island in the Seto Inland Sea.  

When: Apr. 24
Where: Kamikamari Island, Hiroshima

Minakami Outdoor Festival

Each green season, outdoor enthusiasts descend on Minakami for the Minakami Outdoor Festival, one month of adventure experiences including whitewater rafting, canyoning, bungee jumping, adventure races and trail running. On June 5-6, there will be the GoPro Minakami Water Games attracting Japan’s top whitewater athletes, and the Minakami Trail Race.

When: May to June
Where: Minakami, Gunma

Sendai International Half Marathon

This popular race starts at Sendai Station and passes through Nishi Koen Park and Jozenji Avenue.

When: May 8
Where: Sendai, Miyagi

Hakuba Iwatake Trail Race

Choose between a 30-kilometer and 15-kilometer race in the mountains near Hakuba Iwatake. This area is also popular for mountain biking and camping in the green season. 

When: May 21
Where: Hakuba, Nagano

Alps Azumino Century Ride

The impressive Japan Alps in Nagano are the backdrop to this century ride. There are two routes: the 160-kilometer route to and from Azusaizui-en and the 120-kilometer route to and from the National Alps Azumino Park. Both routes go to Hakuba. This is a relaxed cycling event and participants are encouraged to enjoy the ride at their own pace. Only sports bikes are allowed. 

When: May 21-22
Where: Azumino, Nagano

Spartan Race Super 10K in Chiba

This 25-obstacle race blends speed, endurance and technical skill. A 5K sprint and a kids race are also available. 

When: May 28
Where: Sodegaura, Chiba

15th Skyline Trail Sugadaira

This beginner-friendly trail run is a great way to enjoy the cooling Shinshu area and springtime in the alpine region. 

When: May 29
Where: Sugadaira Kogen, Nagano

Kochi Niyodo River Blue Ride

Cycle along the stunning blue Niyodo River and Japan’s clearest river, the Shimanto River in Kochi. 

When: May 29
Where: Niyodo River, Kochi

Togakushi Mountain Trail

Navigate your way through this ancient forest in the mystical ninja town of Togakushi. There are four challenges: the long course (20 kilometers), short course (10 kilometers), a vertical run and kids run. 

When: June 4
Where: Togakushi, Nagano

Minakami Trail Race

The nature-abundant Minakami Biosphere Reserve is the setting for this race, which is divided into four divisions: the 100k, 80k, 40k and 20k. 

When: June 4-5
Where: Minakami, Gunma

ANA Niseko Classic 2022

When the snow melts, Niseko turns into a cycling destination. Cycle past rolling plains and the impressive Mt. Yotei on a 150-kilometer, 85-kilometer or 15-kilometer ride. There’s also a Mt. Yotei fun ride. 

When: June 10-12
Where: Niseko, Hokkaido

Hokkaido Furano Ride

Escape the heat in cooler Hokkaido on this 110-kilometer ride (47-kilometer course also available). Ride through Hokkaido’s rural summer landscapes and don’t forget to stop for Furano’s delicious produce. 

When: June 21
Where: Furano, Hokkaido

Sea to Summit

Montbell—Japan’s largest homegrown outdoor brand—is behind the popular Sea to Summit race series. Their goal is to invigorate local areas, holding events to experience nature through two days of canoeing, cycling and trekking. This year they are hosting the series across twelve locations around Japan. 

When and Where:

  • May 21-22: Daisen, Tottori
  • June 11-12: Etajima, Hiroshima
  • June 18-19: Okhotsk, Hokkaido
  • June 25-26: Saijo, Ehime
  • July 16-17: Myoko, Niigata
  • July 23-24: Bizen, Okayama
  • Aug. 20-21: Asahidake, Hokkaido
  • Sept. 10-11: Mt. Chokai, Yamagata
  • Sept. 23-24: Lake Biwa, Shiga
  • Oct. 8-9: Kamimachi, Miyagi
  • Oct. 15-16: Chikuma River, Nagano
  • Nov. 12-13: Kihoku, Mie

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Latest posts

Okinawa’s Treehouse...

Tucked away in the lush jungles of Okinawa is an eco-conscious retreat called Treeful Treehouse. This sustainable resort is an immersive experience that invites guests to reconnect with nature.

The Spirit of the Kuma Va...

Travelers to Japan undoubtedly view sake as the traditional liquor of Japan. Histori-cally they wouldn’t be wrong, since Sudō Honke, the world’s oldest sake brewery (and one of the oldest companies in the world), was founded in 1141 in Ibaraki Prefecture, just north of Tokyo. However Southern Japan is home to another authentic Japanese spirit—shochu, which was first produced about 500 years ago, its roots firmly planted in Japan’s warmer southern climes.

CAMP3 Clubhouse in Madara...

Keith Stubbs, a veteran in the snowboard industry, transitioned from rider to coach and instructor trainer for Snowboard Instruction New Zealand. After coaching in various Japanese resorts, he has established a permanent base in Madarao, outlining his plans for the area and future snowboard endeavors.

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