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    • Spring
      • video

        Finding the Flow from Kansai to Kochi

        Shikoku’s many mountains, valleys and proximity to the ocean has made it a hidden gem for rafting, kayaking and canyoning enthusiasts willing to take a step or two further from the Golden Route of Kyoto and Osaka.

        Solace and Giant Salamanders in Akiota

        Just beyond Hiroshima City is a tranquil outdoor destination home to some of Japan's last remaining oosanshouo, the elusive giant salamander.
        Kyoto Oni Trail Outdoor Japanvideo

        The Oni Trail: Hiking Coastal Kyoto

        The mystical oni is prevalent in Japanese children’s stories, usually as a way to scare kids straight. Adventure Travel Kyoto is shedding a new light on this folklore and developing a new hiking route in the countryside of Kyoto.
    • Summer
      • the nomad pasche family

        The World is Our Playground

        The Pasche family has been cycling and living out of a tent in remote corners of the planet for the past 13 years on four continents spanning 50 countries.
        adventure travel world summit in hokkaido

        Adventure Travel World Summit in Hokkaido

        The ATTA will host their first Adventure Travel World Summit in Asia in Hokkaido, Japan. We caught up with ATTA Director Shannon Stowell to find out more about the adventure travel industry and how it continues to grow and evolve.
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        The Sweet Secrets of Brewing Mead

        Wander into the world of mead brewing and find yourself immersed in a fascinating journey spanning centuries and continents.
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        The Knights in White Lycra

        Each year a group of cyclists head to the deep north towards Tohoku’s vast rice fields and coastal trails to help transform the lives of neglected children.
        sea to table yamagata

        Sea to Table in Yamagata

        An unforgettable way to intimately explore the Shonai Region in Yamagata is a culinary experience bringing bounty of the sea straight to your table.
    • Autumn
    • Winter
      • camp3 clubhouse madarao keith stubbs outdoor japanvideo

        CAMP3 Clubhouse in Madarao

        Keith Stubbs, a veteran in the snowboard industry, transitioned from rider to coach and instructor trainer for Snowboard Instruction New Zealand. After coaching in various Japanese resorts, he has established a permanent base in Madarao, outlining his plans for the area and future snowboard endeavors.
        shiretoko hokkaido outdoor japan

        New Horizons in Shiretoko

        During another epic powder season, two seasoned winter sports enthusiasts traded their snowboard bags for camera bags and traveled to Eastern Hokkaido to explore the frozen landscape and broaden their winter horizons.
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        Silent Resilience

        Curling athlete Sayuri Matsuhashi’s journey to the top of her sport is an inspiration to deaf athletes and women juggling their roles as mothers while also pursuing their professional dreams.
        ainu tour daniel moore outdoor japan hokkaido

        Heritage Hunting in Hokkaido

        Travelers venturing beyond Hokkaido's popular winter resorts will discover a land with a rich cultural and natural history, a proud indigenous people and a community striving to preserve their heritage.
        shizukuishi skiing snowboarding outdoor japan

        Shizukuishi

        Northern Honshu’s Iwate Prefecture, known for heavy snowfall, features Shizukuishi—a powder-rich resort area with views of Mt. Iwate. Snow enthusiasts seeking lesser-known gems can enjoy exceptional snow quality and uncrowded resorts, including Shizukuishi Ski Resort, Amihari Onsen Ski Resort, and Iwate Kogen Snow Park, offering affordability and traditional hospitality.
    • Near Tokyo
      • getting dirty in japan

        Getting Dirty in Japan

        “Getting Dirty in Japan” is about getting out of your comfort zone and into some exciting outdoor adventures and destinations in Japan.
    • Near Kyoto
    • All Regions
    • Article Map
    • Ocean and Beach
      • getting dirty in japan

        Getting Dirty in Japan

        “Getting Dirty in Japan” is about getting out of your comfort zone and into some exciting outdoor adventures and destinations in Japan.
    • River and Lake
      • ainu tour daniel moore outdoor japan hokkaido

        Heritage Hunting in Hokka...

        Travelers venturing beyond Hokkaido's popular winter resorts will discover a land with a rich cultural and natural history, a proud indigenous people and a community striving to preserve their heritage.
        getting dirty in japan

        Getting Dirty in Japan

        “Getting Dirty in Japan” is about getting out of your comfort zone and into some exciting outdoor adventures and destinations in Japan.
    • Mountain and Land
    • Sky
      • getting dirty in japan

        Getting Dirty in Japan

        “Getting Dirty in Japan” is about getting out of your comfort zone and into some exciting outdoor adventures and destinations in Japan.
    • Snow and Ice
      • camp3 clubhouse madarao keith stubbs outdoor japanvideo

        CAMP3 Clubhouse in Madarao

        Keith Stubbs, a veteran in the snowboard industry, transitioned from rider to coach and instructor trainer for Snowboard Instruction New Zealand. After coaching in various Japanese resorts, he has established a permanent base in Madarao, outlining his plans for the area and future snowboard endeavors.
        shiretoko hokkaido outdoor japan

        New Horizons in Shiretoko

        During another epic powder season, two seasoned winter sports enthusiasts traded their snowboard bags for camera bags and traveled to Eastern Hokkaido to explore the frozen landscape and broaden their winter horizons.
        sayuri matsuhashi double role curling athlete japan outdoor

        Silent Resilience

        Curling athlete Sayuri Matsuhashi’s journey to the top of her sport is an inspiration to deaf athletes and women juggling their roles as mothers while also pursuing their professional dreams.
        shizukuishi skiing snowboarding outdoor japan

        Shizukuishi

        Northern Honshu’s Iwate Prefecture, known for heavy snowfall, features Shizukuishi—a powder-rich resort area with views of Mt. Iwate. Snow enthusiasts seeking lesser-known gems can enjoy exceptional snow quality and uncrowded resorts, including Shizukuishi Ski Resort, Amihari Onsen Ski Resort, and Iwate Kogen Snow Park, offering affordability and traditional hospitality.
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        Northern Shinshu’s Secret Stash

        A weak yen, revenge travel, and excellent ski conditions have led to high demand, booking out popular resorts like Hakuba and Nozawa Onsen this year. Fortunately, lesser-known gems like Togari Onsen, near Nozawa Onsen and Madarao, offer charming alternatives for powder seekers.
    • Travel
      • video

        The Spirit of the Kuma Valley

        Travelers to Japan undoubtedly view sake as the traditional liquor of Japan. Histori-cally they wouldn’t be wrong, since Sudō Honke, the world’s oldest sake brewery (and one of the oldest companies in the world), was founded in 1141 in Ibaraki Prefecture, just north of Tokyo. However Southern Japan is home to another authentic Japanese spirit—shochu, which was first produced about 500 years ago, its roots firmly planted in Japan’s warmer southern climes.
        camp3 clubhouse madarao keith stubbs outdoor japanvideo

        CAMP3 Clubhouse in Madarao

        Keith Stubbs, a veteran in the snowboard industry, transitioned from rider to coach and instructor trainer for Snowboard Instruction New Zealand. After coaching in various Japanese resorts, he has established a permanent base in Madarao, outlining his plans for the area and future snowboard endeavors.
        shiretoko hokkaido outdoor japan

        New Horizons in Shiretoko

        During another epic powder season, two seasoned winter sports enthusiasts traded their snowboard bags for camera bags and traveled to Eastern Hokkaido to explore the frozen landscape and broaden their winter horizons.
        sayuri matsuhashi double role curling athlete japan outdoor

        Silent Resilience

        Curling athlete Sayuri Matsuhashi’s journey to the top of her sport is an inspiration to deaf athletes and women juggling their roles as mothers while also pursuing their professional dreams.
        ainu tour daniel moore outdoor japan hokkaido

        Heritage Hunting in Hokkaido

        Travelers venturing beyond Hokkaido's popular winter resorts will discover a land with a rich cultural and natural history, a proud indigenous people and a community striving to preserve their heritage.
    • Food and Drinks
      • video

        The Spirit of the Kuma Valley

        Travelers to Japan undoubtedly view sake as the traditional liquor of Japan. Histori-cally they wouldn’t be wrong, since Sudō Honke, the world’s oldest sake brewery (and one of the oldest companies in the world), was founded in 1141 in Ibaraki Prefecture, just north of Tokyo. However Southern Japan is home to another authentic Japanese spirit—shochu, which was first produced about 500 years ago, its roots firmly planted in Japan’s warmer southern climes.
        camp3 clubhouse madarao keith stubbs outdoor japanvideo

        CAMP3 Clubhouse in Madarao

        Keith Stubbs, a veteran in the snowboard industry, transitioned from rider to coach and instructor trainer for Snowboard Instruction New Zealand. After coaching in various Japanese resorts, he has established a permanent base in Madarao, outlining his plans for the area and future snowboard endeavors.
        shiretoko hokkaido outdoor japan

        New Horizons in Shiretoko

        During another epic powder season, two seasoned winter sports enthusiasts traded their snowboard bags for camera bags and traveled to Eastern Hokkaido to explore the frozen landscape and broaden their winter horizons.
        sayuri matsuhashi double role curling athlete japan outdoor

        Silent Resilience

        Curling athlete Sayuri Matsuhashi’s journey to the top of her sport is an inspiration to deaf athletes and women juggling their roles as mothers while also pursuing their professional dreams.
        ainu tour daniel moore outdoor japan hokkaido

        Heritage Hunting in Hokkaido

        Travelers venturing beyond Hokkaido's popular winter resorts will discover a land with a rich cultural and natural history, a proud indigenous people and a community striving to preserve their heritage.
    • Races and Events
      • sayuri matsuhashi double role curling athlete japan outdoor

        Silent Resilience

        Curling athlete Sayuri Matsuhashi’s journey to the top of her sport is an inspiration to deaf athletes and women juggling their roles as mothers while also pursuing their professional dreams.

        Winter News and Notes

        Check out the latest news and winter events held at ski resorts all over Japan in 2024!
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        DD4D Brewing

        In nearly e...

Whaling: Tradition and Conservation vs. Fear and Hype

You may have heard about a reality TV series called “Whale Wars” and currently airing on Animal Planet in North America. The series documents Sea Shepherd Society activists pursuing the whaling vessel Nisshin Maru around the Antarctic, attempting to forcibly stop it from harpooning whales last year.

Since hearing of the series premier in November, I’ve become fearful of the repercussions of the heightening tensions in the southern ocean. Instead of another reality show, perhaps a reality check is what’s needed for everyone, no matter on which side of the whaling argument we fall.

Since the fallout in the International Whaling Commission (IWC) took the spotlight, most every non-Japanese person with whom I’ve talked on the topic has immediately stated a dislike of whaling, while almost every Japanese person I’ve spoken to has passionately stated support for it. The uniformity of peoples’ responses makes me suspicious of whether most of us have actually thought the issue through.

In fact, my first reaction was, “Oh, it’s terrible to kill cetaceans.” However I then considered I probably felt that way because I was brought up in a society that had decided for me that whaling is no good.

Having spent many hours swimming with dolphins, I am aware of their intelligence and would certainly not like to see any killed, but I have never depended on these animals to stay alive. If I had ever endured hunger on the scale many Japanese are old enough to remember, I might not think whaling is such a bad thing.

Additionally, many, if not most, of us who put ourselves in the anti-whaling camp readily eat beef, pork and, in some cases, game animals that are also fairly intelligent. Are we not being hypocritical?

The pro-whaling camp asserts Japan has a right to hunt cetaceans based on its whale-eating heritage, and the issue has become more volatile with Japan’s claim it is being singled out due to racism. To back up this assertion, Japan points to Norway, which the IWC permits to hunt whales for commercial purposes, so long as the meat and byproducts are sold domestically.

This is in fact the case, but to say it’s a matter of racism is to overlook major differences between these countries. Chiefly, Norway’s population is 4.6 million – about a million more than the number of people who pass through Shinjuku Station every day. Compare that with Japan’s 127.7 million people, and a different issue emerges.

The real and potentially explosive issue is not Japan’s right to hunt whales, but its necessity to look beyond its shores to feed its population. When Japanese say they support whaling, it’s not because they wish to indulge in whale, but because they feel that if the country loses this battle, it will set a precedent by which Japan can be prohibited from catching and importing pelagic fish, which is of far more importance in the Japanese diet. The logic is, if whale goes, tuna could be next.

While I personally empathize with Japanese citizens who feel strongly about the issue, I also believe the international community’s uneasiness about Japan as a fishing nation is not without cause. 

As an avid sport angler in Japan, I’ve seen an alarming number of the country’s fisheries are in deplorable shape. My Japanese fishing friends and numerous guides with whom I’ve spoken agree. A few have pointed to there not being bag or size limits, or a catch-and-release custom for undersized fish.

More point to commercial fisheries management largely being left to private cooperatives, which fits with Japan’s custom since feudal times, but leaves the oceans in the hands of individuals who can, and often do, put profit ahead of conservation. One could argue that is like leaving the fox in charge of the chicken coop. 

Some may believe that, given the size of Japan’s population, the country’s fishing culture should not be criticized, but the fact is a large number of observers around the world have long had the impression that Japan is highly irresponsible when it comes to marine conservation. It’s this negative image that ought to have been openly addressed before Japan began wrangling for IWC votes and emphasizing the Nisshin Maru hunts whales in the name of science. 

At the same time, those in the anti-whaling camp would do well to put themselves in the position of Japanese people. First, those who cheer on the Sea Shepherd Society or call the dolphin hunters in Taiji “barbarians,” can think about how the world would respond if a group of Japanese showed up in Cairns or Southern California and hurled bottles of butyric acid at local fishermen.

Consider whether whaling is any crueler than slaughtering cattle and if it can’t be done in a sustainable fashion. 

Folks on both sides of the whaling issue are being caught up in a lot of hype, sensationalism and factionalism instead of coming up with a sensible solution to the problem. There is a need for serious self-examination on both sides’ motivation and what’s really at stake.

We also have to be willing to show our colors and admit our shortcomings. I sincerely hope an independent third party can mediate soon, because like so many other environmental issues, whaling is a ticking time bomb likely to explode before we know it.

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Travelers to Japan undoubtedly view sake as the traditional liquor of Japan. Histori-cally they wouldn’t be wrong, since Sudō Honke, the world’s oldest sake brewery (and one of the oldest companies in the world), was founded in 1141 in Ibaraki Prefecture, just north of Tokyo. However Southern Japan is home to another authentic Japanese spirit—shochu, which was first produced about 500 years ago, its roots firmly planted in Japan’s warmer southern climes.

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